Intellectual Property, Marketing & Media Law

Team specialised in Intellectual Property, Marketing & Media
Intellectual Property, Marketing & Media Law

PGS Law Firm acknowledges that, in the global economic context, an effective legal protection of IP rights and those related to Marketing and Media is vital for the improvement and expansion of their clients’ business ventures, contributing for their competitiveness and success. To effectively address our clients’ needs and expectations, we provide a wide range of legal services, namely:

• Industrial Property

• Media, Advertisement and Communication

• E-Commerce

• Data Protection

• Copyright

• Consumer Law

PGS has been developing a few procedures that specifically potentiate:

• advisory regarding the protection of corporate distinctive features (logos), products (trademarks, designations of origin and geographical indications and rewards) and patents , including administrative support with the various entities involved, such as the National Institute of Industrial Property and all the competent judicial, administrative, arbitral and customs authorities;
• negotiation and drafting of several types of contracts related to industrial property rights (trademarks transmission, exploration and licensing);
• legal support in counterfeiting proceedings.
• advisory regarding the requirements to access and develop media and communications related activities, legal support regarding the admissibility of the contents transmitted and the execution of the necessary administrative procedures with the regulatory, administrative, judicial and arbitral authorities;
• advisory on the legal framework of advertising, marketing and related activities (contests and raffles);
• advisory on rights of image, freedom of press and respective limitations and boundaries;
• negotiation and drafting of various types of contracts, namely those related to audiovisual works, personal image portrayal in promotional campaigns and cultural productions and activities, commercial partnerships and sponsoring activities.
• advisory of software developers, computer products manufacturers and E-Commerce;
• implementation of different projects (i.e., B2Cs, B2Bs, and ISPs) and advisory on E-Commerce related issues;
• negotiation and drafting of various types of contracts (software and its exploration, IT services, online commercial platforms, services related to computer software and hardware engineering, website construction services, direct and indirect content storage);
• domain names protection and registration.
• advisory regarding data protection issues aiming the observance and compliance with the mandatory legal provisions regarding personal data collection, processing and notification procedures to the DPA and assistance in national and international data transfers;
• negotiation and drafting of the necessary contracts regarding data collection, processing and transfers, terms and conditions notices and confidentiality agreements.
• advisory regarding the protection of copyrights and related rights, including licensing and execution of the necessary administrative procedures with the competent judicial, administrative and arbitral authorities;
• negotiation and drafting of several types of contracts related to copyrights and related rights, namely those regarding the transmission and exploration of these rights.
• advisory regarding the rights and duties, both of corporate entities and individuals involved in consumer relations, namely those concerning the compliance with mandatory information duties, quality standards and assurance.
• Protection of consumer rights;